Author Archives: cartermartin9

NYC 2012, New York’s principal Olympic bid committee, began its push to host the Olympic games in 2004. NYC2012, led by Deputy Mayor of Economic Development Dan Doctoroff, fell short of its goal to host the 2012 Summer Olympic games. Commenced in 2004, the committee’s campaign, “Let the Dreams Begin,” was a microcosm of what …

Continue reading “Low public interest, insufficient funds doom New York City’s Olympic hopes”

Last season, the Baltimore Orioles, in conjunction with Major League Baseball, created the “Have a Catch” initiative. The campaign was a “youth baseball initiative” that emphasized the importance of getting outside and introducing the sport of baseball to young people. Company-Issue Congruence For a professional baseball organization such as the Orioles, providing opportunities for inner-city and …

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Opendorse, in conjunction with sports memorabilia company, FOCO, constructed an Instagram post for Philadelphia Eagles quarterback Carson Wentz in advance of the release of a new line of figurines, called Eekeez. The post, dated Oct. 26, 2017, depicted the Eagles QB holding up his custom FOCO figurine while posing with his two dogs. The picture …

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A Dec. 14 press release from the Baltimore Orioles outlined the appointing of new manager, Brandon Hyde. Hyde, 45, is set to become the 20th manager in club history. He plans to improve upon last season’s campaign in which the team finished with an MLB-worst 115 losses. This press release intrigued me because I am …

Continue reading “Baltimore Orioles Press Release Details Hiring of Brandon Hyde”